We Might Be Breaking Up

As you may have heard (insert sarcastic eye roll here), Apple made some news last week.

Apple held its annual September product launch event, complete with the media news crush that has become customary for these events. These live events (pioneered by Apple co-founder, the late Steve Jobs) are brilliantly orchestrated marketing launches for new Apple products that few other companies in the world can compete with. Along with this event, also comes the customary laughter and mockery of Apple, its fans and its products.

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