I recently participated in a brainstorming session to discuss the social media strategy for the Canadian Professional Disc Jockey Association. The CPDJA’s presence on Twitter and Instagram has become very successful, but we were trying to find ways to set up long term plans to keep the content fresh, without overworking any of the volunteers that keep this association afloat.
I am still on a high from the incredible trip to Mobile Beat Las Vegas last March. This was my 7th consecutive trip to that conference and it was easily the best experience yet.
Here are a few quick words of advice:
The mobile DJ community here in Canada often runs into a small roadblock when communicating the MC side of their services to potential brides and grooms (if that DJ even offers MC services). Most time, brides and grooms have never heard of the DJ performing the role of MC and, often times, they’ve already asked someone else to MC their wedding by the time they hire a DJ. This is that roadblock. They can’t exactly “un-ask” someone to be their MC, can they?
Have you ever received a phone call like my friend Brian Harris of Brian Harris Entertainment in Dayton, Ohio did the other day?
BRIAN: “Brian Harris Entertainment, this is Brian.”
CALLER: “Yes, I wanted to see if you were available for a Valentine dance, and actually it’s tonight.”
BRIAN: “Oh no, I have an event tonight myself. What happened with the DJ that you had?”
Nine years ago, in September 2008, I shut down my DJ business. At that point, I had been spinning tunes for 11 years at party after party and figured enough was enough. So I quit.
My girlfriend and I had just moved 8 hours away from home for a new job she was starting and I wasn’t sure what to do. I was pretty confidant I would marry the woman I was with and that I was probably going to have a family with her. “Time for a ‘real’ job!” I remember saying to myself.